Entrepreneurship & Financing in Cultural and Creative Industries Training Programme 2023

Entrepreneurship & Financing in Cultural and Creative Industries Training Programme 2023

Are you a professional in the Cultural and Creative Industries (CCI) sector in Africa? Do you want to improve your entrepreneurial abilities and learn about funding options for your creative projects? If yes, here’s a fantastic opportunity for you!

Senghor University is glad to announce the commencement of the “KreAfrika” initiative in conjunction with the French Development Agency, Trace Academia, and HEVA Fund. KreAfrika’s mission is to encourage and teach professionals in Africa’s cultural sector while encouraging collaboration among public, corporate, and non-profit players.

The “Entrepreneurship and Financing in Cultural and Creative Industries” training seminar is a key component of the KreAfrika project. It is designed to equip participants with valuable insights and knowledge on various aspects related to entrepreneurship and financing within the CCI sector. The training will take place in Nairobi, Kenya from November 20 to 24.

Topics Covered

During this intensive training programme, participants will explore a range of essential topics, including:

  • From ideation to successfully running a business: Learn how to turn your creative ideas into a sustainable business venture.
  • Cultural entrepreneurship in the African context: Understand the unique opportunities and challenges of operating within Africa’s cultural landscape.
  • Developing the mindset of a creative entrepreneur: Cultivate the entrepreneurial mindset needed to thrive in the CCI sector.
  • Crafting an innovative business plan: Master the art of creating a robust and innovative business plan for your creative projects.
  • Understanding the available sources of investment for creative businesses: Explore various financing options and learn how to attract investment for your ventures.

Training Structure

The programme will provide a dynamic and interactive learning experience, featuring:

  • Presentations by expert facilitators: Fundamental concepts will be delivered through both online webinars and documentation on the platform.
  • Co-development sessions: Engage in collaborative sessions with fellow participants, focusing on topics of shared interest related to the seminar’s subject.
  • Presentations of co-development session results: Showcase and discuss the outcomes of the collaborative work among participants.
  • Discussions with experts: Gain new perspectives and insights from industry experts and explore professional approaches through real-life case studies.
  • Practical exercises and simulations: Apply your learning to real-life situations and scenarios suggested by participants during the application process.
  • Visits to local businesses and institutions: Gain firsthand experience by visiting relevant establishments related to the covered topics.


  • Open to professional working in Africa’s Cultural and Creative Industries (CCI) sector.
  • Applicants must:
    • be a citizen and resident of an African country;
    • run or have launched a creative business (at least 3 years );
    • be active in the creative sector for at least 3 years.
  • As the language of the seminar is English, a sufficient level of expression/comprehension (advanced) is required.


All interested individuals working in Africa’s CCI sector are invited to submit their applications for this exciting training opportunity before September 15, 2023.

Deadline: September 15, 2023

Apply here

For more information, visit KreAtive Project.


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